BioInformant Announces Key Enhancements to its Targeted Email Lists
Since its inception, BioInformant has offered targeted email lists based on area of research, such as gene therapy, angiogenesis, tissue engineering, or RNAi. Now, BioInformant is also offering selects for its targeted email lists that are broken down by geographic location.

ARLINGTON, VA, November 03, 2008 /24-7PressRelease/ -- BioInformant today announced key enhancements to its targeted email lists to give life science marketers even more power to reach the inbox of their prospective customers. Since its inception, BioInformant has offered targeted email lists based on area of research area, such as: gene therapy, angiogenesis, tissue engineering, immunology, microbiology, DNA damage, RNAi, or stem cell research. These lists have allowed life science marketers to effectively meet their sales goals for units sold within particular product lines. Now, BioInformant is also offering selects for its targeted email lists that are broken down by geographic location.

BioInformant believes that the availability of its new geographic selects will allow research product companies to strategically build international sales by tailoring marketing communication to researchers located in regions of interest. To offer these new geographical selects, BioInformant used sophisticated filtering of its Master Biotechnology Email File that includes contacts for more than 82,000 active scientific researchers.

BioInformant is already been recognized as a leading source of email contacts for researchers conducting activity in the United States and internationally. As a result of its new geographical list selects, BioInformant is continuing to expand its industry-leading position as a provider of superior quality life science email marketing lists.

BioInformant also recently partnered with PCS Lists to have them facilitate email campaign delivery of BioInformant's targeted lists. BioInformant's affiliation with PCS Lists has been a huge asset to its customers, because PCS specializes in email delivery, tracking, online reputation management and ongoing customer support, providing an unparalleled customer experience. PCS's services come included with the purchase of any BioInformant targeted email list.

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